The Marketeer's Playbook: Your Guide to Private Equity Marketing Success
Welcome to The Marketeer's Playbook, your go-to resource for everything related to private equity marketing. Whether you're refining your private equity marketing strategy or looking for innovative ways to engage investors, this guide offers actionable insights tailored for brand builders & capital raisers in the private markets.
From best practices in digital marketing to tips on effective communication with limited partners, our playbook is designed to help you stand out among thousands of funds vying for limited LP capital. Stay informed with our monthly newsletter and explore strategies that will elevate you as a Private Equity Marketeer.
Benchmarking the Modern Private Equity Website
Darien Group recently analyzed 213 of the leading private equity firm websites to identify the design, content, and user experience trends that define today’s best-in-class digital presence.
In an exclusive analysis for Private Equity Marketeer, Darien’s Brogan Wu breaks down the key takeaways from the report.
The Digital Presence of The Top 10 Private Equity Fund Managers
The top 10 GPs each raised more than $50bn in the past five years with the #1 raising more than $123bn.
What does the digital presence of GPs as sophisticated as this look like?