Brand building & capital raising in the private markets isn’t something you major in.
We’ve spoken to fund managers with backgrounds in journalism, music, English literature, accounting, you name it. There’s no set path, no playbook handed out on day one. Knowledge is fragmented, relationships drive success, and best practices are often locked behind closed doors.
We’re changing that.
Explore Membership Options
Builder Membership is our core membership, designed for brand builders and capital raisers from Associate through Manager level, as well as solo marketing and IR professionals.
Executive Membership is designed for C-level brand builders & capital raisers who want to connect with like-minded professionals.
💰 Want your firm to cover the cost of joining Private Equity Marketeer?
Many of our members use their team, L&D, or professional development budget to cover their membership. It’s a small investment that delivers real value, whether it’s by levelling up through the Always Be Fundraising course, being enabled to pick the right events, or getting real-time answers from a trusted community of peers.
If you’d prefer not to pay out of pocket, we’ve made it easy. Use our email template to request approval or reimbursement from your team.
Included in your Membership:
On-Demand Courses
Learn from top investor relations and marketing pros. Start with Always Be Fundraising, your full-cycle playbook.
Templates & Playbooks
Pitch decks, checklists, and other artifacts you need to stop starting from scratch.
Peer-Powered Directories
Industry events, marketing & IR tech, and marketing agency directories - all reviewed and ranked by the community.
Monthly Coffee Chats
Get matched with a peer for a 15-minute chat. Share ideas, challenges, and strategies.
Slack Community
Join private conversations with IR and marketing pros from across the private markets.
Our community includes firms collectively managing over $436.5 billion in assets across strategies
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![Andrew Darcovich]()
"If you're serious about mastering the art of marketing and IR in PE, this is the community to be in. It's a game-changer and the insights garnered are unmatched."
Andrew Darcovich, Head of Investor Relations, Alpha Edison
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![Lauren Sharman]()
"Private Equity Marketeer is a high-caliber community where brand builders and capital raisers come together to share insights, strategies, and tools tailored to the unique challenges of this big niche. Count me in!"
Lauren Sharman, Chief Marketing Officer, Scottish Equity Partners
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![Supriya Agarwal]()
“Communities are the metaphorical 'dark web' in marketing. Think connections, collaboration, peer learning, insights and feedback in multiple areas such as content, advertising, email marketing, events and tech stack. Whether you are new to private markets marketing or an experienced professional, Private Equity Marketeer has something for you!”
Supriya Agarwal, Director of Marketing, SOSV
Always Be Fundraising
In private markets, the phrase "Always Be Fundraising" is a mindset that distinguishes top-tier brand builders & capital raisers from peers.
There’s a temptation to think the work is done once a fund is closed and the last ink is dry on the final subscription. But the truth is, fundraising never stops.
In Always Be Fundraising, you’ll learn how to navigate the full fundraising lifecycle, from your go-to-market strategy to building lasting LP relationships, with insights from experienced brand builders, capital raisers, and limited partners.
Frequently asked questions
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Private Equity Marketeer membership is open to any private fund manager involved in raising capital and/or brand building.
This includes roles such as Investor Relations, Marketing, and Communications professionals within private equity firms. There is a separate stream for Emerging Managers.
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Executive Membership is designed for IR & Marketing professionals at the Director level and above.
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While service providers are welcome to list their services and update their profile on our platform, membership in the PEM community is exclusively reserved for private markets professionals.
Service providers do not have access to join the community but can still benefit from exposure to our members through their listings. Reach out to info@privateequitymarketeer.com to learn more.
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Pitch Private Equity Marketeer internally using the template below.